B-TWO ( Jiro ) Brand President Lei Hongjun Record of interview Interview recorded in detail

A) A reporter asked: Why launch a new brand "B-TWO" Jiro) in energy products when competition is so defiant?

Mr. Lei Hongjun:

1, battery and mobile energy products market is in a rapid growth phase. The laptop battery is concerned, according to authoritative institutions predict that 2013 will reach 180 million units sold, compared with 2012 growth rates will reach 20.5% by 2015, the laptop battery sales will exceed 300 million marks. The growth in recent years as a new mobile power industry , predicted this year will reach 100 million units sold , compared to 43 % growth from last year to next year ,Compaq Presario CQ40 Battery sales of mobile power will reach 150 million units , an increase of 50% . As a professional laptop battery, mobile power suppliers, faced with such a fast-growing market space, Lei Wei will not give up the electronics.

2, competitive markets, it is the normal operation of the industry's performance, but also challenging the strength of the time. Lei Wei Electronic enjoyed ten years of rapid development of market opportunities and benefits, elimination of minor brands, regulate the market, a good time is our "B-TWO" to show their talents.

(B) A reporter asked: release a new trademark "B-TWO", Lei Wei What is the advantages?

Mr. Lei Hongjun:

Any trademark of any product Apple A1185 Battery, the ultimate judge of all market consumers. B-TWO brands of batteries not only than the average laptop battery life of up to at least about nearly 30%, and higher than the overall stability of the battery. More sensitive in the current issue of product quality and integrity of the period, B-TWO passed ISO 9001, CE, RoHS and other product quality certification, so the quality and safety issues so that clients can be assured.

All along, the thunder Wei is a company focused on the development of new energy products and services company , and its predecessor, lithium effective international was established in 2002 in Hong Kong, China , OEM laptop batteries and adapters for mobile power and the development and production of more than ten years professional experience and class names in the industry forefront . Sales of its line of products are far ahead, occupying more than 76% of Europe's market shares.

(C) A reporter asked: What is the latest brand B-TWO Jiro) meaning is?

Mr. Lei Hongjun A reporter asked:

B-TWO representatives to provide customers with personalized fashion environmentally friendly laptop batteries, power supplies and mobile power Apple A1175 Battery.

From the interpretation of terms , B means the battery "Battery", can also be interpreted as a business "Business", in alphabetical ranked second ; TWO That second ; B-TWO Chinese interpretation of " Jiro " is the company's core culture " The second philosophy ."

As one of the world's largest manufacturer of laptop batteries, we aspire to become China's green energy products leading enterprises. Nonetheless, when the business became the first, and perhaps soon lose motivation to continue the development forward. While the second row, you always have a goal you want to go beyond this to ensure continued power of your business forever forward. " The second philosophy" requires companies to maintain this second competitive mentality, humble, down to earth, knows how to see the strengths of others, ideas for products and services is "no best, only better."

(D) A reporter asked: Lei Wei Which way will be the promotion of B-TWO?

Mr. Lei Hongjun:

1, brand support: to promote the brand image of B-TWO start Toshiba PA3399U-1BAS Battery, enhanced B-TWO products in the minds of consumers , high-quality impression , which , ① media is prelude , ② quality and service is the key , ③ pricing is a means , ④ consumer recognition is the result.

2 , product support : product quality , strict production management , absolute guarantee of quality ; product strategy , laptop batteries, power adapter and mobile power go hand in hand ; appearance , the staging of a phased introduction of new shapes, new capacity products , with possible attract consumers and promote sales opportunities.

3, dealer supports: the backbone of dealers to price in the end when the supply of products, to help dealers, as dealers seek higher than other brands margins.

(E) A reporter asked: Prospects for B-TWO. What kind of outlook?

Mr. Lei Hongjun:

B-TWO of the three main products:

B-TWO laptop battery uses the latest energy-saving Intel SpeedStep technology to extend the use of time 20% -30% compared with the same capacity battery ;

B-TWO Power Adapter uses advanced technical principles , job stability, security , good heat dissipation ;

B-TWO expressive power is the leader in the industry, elegant appearance, strong anti-interference, compatibility, and long service life.

Lei Wei combined with ten years of professional experience in research and development, we have reason to believe: In the next five years time, B-TWO products will around the world, and in our work.